Mariah and Bill's Net Worth

(Source: Instagram)

Mariah and Bill were still studying when they started dating. They got a job at the same grocery store where Mariah was a cashier and Bill was a bagger. That was when they started dating and after one month of dating the couple got engaged in March 2017. They started posting their life as a couple in the same year and started to post on various social media platforms like TikTok, YouTube and Instagram.

TikTok

Mariah and Bill started posting on TikTok in January 2018, a month after they started posting on YouTube in December 2017. They post mostly challenge videos and latest trends on the platform. They may earn at least between $2,000-$5,000 from each sponsored post per 1000 fans on the platform, which is a standard on the platform. Their engagement rate is high as well, the rate being over 2%. Therefore, their annual income from TikTok may be over $100k.

As of 2022, they have 14.6 million followers on the platform.

YouTube - Mariah and Bill

YouTube is the first platform where they started their social media career. They upload mostly challenge videos, pranks, vlogs, as well as trends on YouTube. They have 1.48 million subscribers on the platform and the majority of their total yearly income is from this platform.

Their monthly income from YouTube is estimated to be between $660 - $10.6K, and their yearly income is estimated to be between $7.9K - $126.7K, according to Social Blade.

Second Channel - Marble Vlogs

Mariah and Bill have a second channel called Marble Vlogs, where they have 272,000 subscribers. Here they post more content about their personal life as well as vlogs.

Their monthly income from their second channel on YouTube is said to be between $30,000-$50,000 per year, according to media reports. However, this figure is said to be disputed, and may even be an inflated estimate.

Instagram

On Instagram, they have an engagement rate of over 1%, and they reportedly earn about $20k from Instagram alone, annually.

Brand Deals

Mariah and Bill have been sponsored by brands like Pinecone among others since the time they started posting on social media.